Robust Personal Campaign Pages
Skvare added features to improve the styling and effectiveness of the Personal Campaign Pages, such as a rich style editor for users to configure text and media, the option to add custom fields, and displaying the total raised up to and beyond 100% of goal.
All New Team Campaign Pages
UMF wanted to give teams the ability to collectively fundraise and compete with other teams. Skvare developed a new extension to relay data between team pages and personal campaign pages. The team campaign pages aggregate data from each of the individual fundraisers on that team, showing totals raised by their participants on the team campaign page.
Easy Navigation Through Breadcrumbs, Search API, Views and Custom URL’s
UMF’s crowdfunding website employs Search API integrated with Drupal Views to accurately find and display some of the more than 400 personal or team campaign pages. A new Drupal module, Views CiviCRM Expose Tables, allows all the participant information or team page information to be clearly displayed.
Team campaign page administrators have the option to select custom, readable URL’s to make sharing the team campaign page easy. Additionally, breadcrumbs are built into pages to show where the user is, and the site is fully responsive for viewing on all screen sizes.
Social Sharing
UMF’s crowdfunding site allows campaign contributors to easily share their contribution activity via social media to encourage other teams or individuals to do the same.
Seamless Reporting
A specially-built integration provides the accounting department with a feed of all the donations, too. Skvare created an XML feed to pass all of the donation information to UMF’s donor database. This ensures that donor information goes to one central space for receipting and accounting.
Conclusion
The University of Minnesota Foundation’s crowdfunding website is a prime example of the type of large-scale, flexible solutions that Skvare can develop with open-source tools. Skvare customized the site to suit UMF’s specifications, adding many new features by extending CiviCRM and Drupal software.
The peer-to-peer fundraising pages “played a key role in helping to grow the University’s giving day by more than 50 percent in 2015, when the U community raised $515,000 in a single day for University causes,” notes University of Minnesota Foundation’s Digital Content Manager, Robyn White. The University of Minnesota Foundation and their donors will benefit from this model that has predictable costs and avoids the high fees of commercial peer-to-peer fundraising services. With Skvare’s ongoing support and maintenance, it’s a winning combination.
To learn more about this project or other CiviCRM solutions, please visit Skvare.
Slider photo on CiviCRM homepage courtesy of University of Minnesota Duluth CC BY-ND 2.0 on Flickr
